How to Increase Instagram Engagement with Automated DMs (Pro Tips)

Struggling with low Instagram engagement? Learn how automated DMs with Manychat can help you connect with your audience and drive more sales.

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3/17/20252 min read

The Secret to Higher Instagram Engagement

Instagram is one of the most powerful platforms for businesses and influencers, but increasing engagement can be a challenge. If you're struggling with low interactions, missed messages, and unresponsive followers, the problem isn't your content—it’s your lack of automation.

The good news? Automated DMs with Manychat can help you connect with your audience instantly, boost engagement, and increase sales. In this guide, we’ll show you how to leverage automated DMs to transform your Instagram strategy.

Why Engagement Matters on Instagram

Engagement isn’t just about likes and comments—it’s about building real relationships with your followers. High engagement signals to Instagram’s algorithm that your content is valuable, leading to more visibility, more followers, and more business opportunities.

🔹 Higher Engagement = More Reach – Instagram prioritizes active accounts, pushing their content to more people. 🔹 More Conversations = More Conversions – DMs are where sales happen! Engaging with followers increases trust and drives purchases. 🔹 Faster Responses = Happier Customers – Replying to inquiries quickly builds brand loyalty.

With automated DMs, you can supercharge all of these engagement factors without spending hours manually replying to messages.

How Automated DMs Work

Automated DMs allow you to instantly respond to followers, answer FAQs, nurture leads, and even close sales—all without lifting a finger.

Auto-reply to new followers – Send a welcome message to every new follower, introducing your brand and special offers.

Respond to comments automatically – Set up keyword triggers that send a DM when someone comments on your post.

Engage with story mentions – Thank users who mention you in their stories and offer a discount or freebie.

Run Instagram giveaways seamlessly – Automate entry confirmations, follow-ups, and winner announcements.

Pre-qualify leads for sales – Use chat flows to guide potential customers to the right products and services.

With Manychat, you can create smart automation flows that personalize each interaction, making your followers feel valued while driving business results.

Step-by-Step Guide to Setting Up Automated DMs on Instagram

Follow these steps to start automating your Instagram DMs with Manychat:

Step 1: Connect Manychat to Instagram

1️⃣ Sign up for a Manychat account.

2️⃣ Connect your Instagram business account.

3️⃣ Grant the necessary permissions to enable automation.

Step 2: Set Up Your First Automated DM Flow

1️⃣ Go to Automation in Manychat’s dashboard.

2️⃣ Choose a Trigger Event (e.g., new follower, comment, or DM received).

3️⃣ Craft your response message with a personal touch.

4️⃣ Add buttons or keyword responses to guide the conversation.

5️⃣ Save and activate your automation.

Step 3: Optimize for Engagement & Sales

🔹 Use emojis & casual language to make messages feel personal.

🔹 Offer incentives (discounts, freebies, exclusive content) to encourage replies.

🔹 A/B test different message variations to see what works best.

🔹 Analyze performance using Manychat’s built-in analytics.

Pro Tips for Maximizing Instagram Engagement with Automated DMs

🚀 Use Lead Magnets – Give away a free eBook, discount code, or checklist in exchange for engagement. 🚀 Create Interactive Experiences – Use quizzes, polls, and surveys inside DMs to boost engagement. 🚀 Segment Your Audience – Personalize messages based on user behavior and past interactions. 🚀 Follow Up Smartly – Don’t just send one message—schedule follow-ups to re-engage leads over time.

With these strategies, you’ll see higher engagement, more leads, and increased sales—without spending hours managing DMs manually.

Start Automating Your Instagram DMs Today!

If you're serious about growing your Instagram engagement and sales, automation is the key. Manychat makes it easy to connect with followers, convert leads, and drive revenue—on autopilot.

🔥 Ready to transform your Instagram strategy? Sign up for Manychat today and get 50% off your first 2 months!

👉 Start Automating Now